Project Overview
A Smarter Way to Control Light
At Ken Ganley Volkswagen in Willoughby Hills, Ohio, harsh glare was impacting the showroom environment and customer experience. Sunray® Window Films delivered an intelligent dual-solution approach that transformed the space.
The Challenge
Automotive showrooms face a unique challenge: they need abundant natural light to showcase vehicles, but excessive glare and heat can detract from the customer experience and damage vehicle interiors. Ken Ganley Volkswagen needed a solution that would optimize light without sacrificing visibility or aesthetics.
The Solution
We implemented a two-part system designed for both performance and aesthetics:
Upper Window Lites: Solyx Snow White Light Diffuser
This decorative film acts as a natural light filter, transforming harsh, high-contrast sunlight into soft, evenly distributed illumination. The result is a showroom that feels curated, calm, and timelessly bright—no hotspots, no visual distractions.
Lower Window Lites: 3M Affinity 15 Heat & Glare Reducing Film
The performance layer. This film handles the technical work—cutting solar heat, minimizing glare, and reducing UV exposure—all while maintaining crystal-clear visibility. An invisible upgrade to the building’s thermal envelope.
Together, these layers create an optimized environment where aesthetics and performance work in harmony.
.
-
- he sleek exterior of Ken Ganley Volkswagen after Sunray Window Films’ installation of 3M Affinity 15 for superior heat and glare control.
-
- Exterior partial view of Sunray Window Films installing 3M Affinity 15 to control heat and glare at Ken Ganley Volkswagen in Willoughby Hills, Ohio.
-
- Technicians from Sunray Window Films apply Solyx Snow White Light Diffuser film to reduce glare and improve comfort inside Ken Ganley Volkswagen.
-
- Solyx Snow White Light Diffuser film softly disperses natural light inside the Ken Ganley Volkswagen showroom, creating a bright and comfortable environment.
Benefits
Benefits of this installation included:
✓ Soft, evenly distributed natural light throughout the showroom
✓ Dramatic glare reduction for improved customer comfort
✓ Heat rejection to reduce cooling costs and HVAC strain
✓ UV protection for vehicle interiors on display
✓ Enhanced showroom aesthetics with a clean, modern appearance
✓ Maintained clear visibility through lower windows
The Results
The transformation was immediate. The showroom now features soft, diffused light in the upper zones while maintaining clear sightlines through the lower windows. Customers enjoy a comfortable viewing environment, and the dealership benefits from reduced energy costs and protected inventory.
The dual-film approach proves that smart design doesn’t require compromise—just the right combination of products for the specific challenge.
View 3M Affinity Films
Explore Decorative Films
Request A Quote